Posted by:Srini Bhopal January 2nd, 2014

The scene today is that more than 70% of all US businesses are conducted on iPhones. The days of black-suited executives checking their emails on BlackBerries are long over. Today, the smartphone, in all its avatars, is a high-end tool for businesses to design various custom apps.

Consider this though; it’s all very well to deliver productivity gains through apps: how to keep the apps on shelves long enough to ensure any ROI? How to continue investing in mobile apps when device and OS market are ever-changing?

What Stands Between You And That Dollar?

  • Achieving user acceptance given OS and real estate variances
  • The BYOD (Bring Your Own Device) phenomenon
  • Ensuring enterprise app fitment (fit-to-purpose architecture)

How To Get That Reluctant Dollar Into Your Basket?

Yes, the device market is volatile. That’s a given, and that’s what all mobile app development companies have to work against. But you still want to improve your investment’s longevity. That brings you to a decision you need to make – native or HTML5? Which architecture to pick for a project? Think – what do users want?
  • A rich user experience
  • Enhanced functionality and feature sets
  • Great and intuitive workflow
  • Speed
  • Out-of-coverage operation
  • Assisted in-field recovery if things go south

What Do You Need To Do To Ensure ROI Now?

First things first – keep an eye on the money. Rank your enterprise app development projects by ROI before you start. Then:
  • Go with fast prototyping
  • Keep development costs low
  • Work on a stable IDE
  • Stick to a relevant timeframe
So there you have it. Be savvy, be quick, and stay on top of timelines. ROI, anyone?

So, eager to learn why your business MUST take notice of Mobility ? Or want to decide which app is a right fit for your business? Download your choice !

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