5 Ways IT Outsourcing Can Help You Go To Market Faster

The BTC Team

Outsourcing your software development requirements provides several benefits – One of the primary benefits is that it can get you to market faster.

If you have a business or product line where software development or new-feature development is time-critical from a marketing standpoint, or if you’re looking to launch a novel software product and want a first-mover advantage, you should seriously consider IT outsourcing options.

Outsourcing software development work to an IT Services Provider can prove to be the best option in this scenario and get you to market faster – Here five reasons why.

1. Cover more work hours in a given day

A global team could be in another time zone, or on another shore or continent. It provides the advantage of covering more working hours in a single calendar day.

Teams in a global development center can work seamlessly in tandem with your local team, complementing their work during off-hours. The global team can pick up where yours left off, move forward, and provide a new progress report when you return to work in the morning.

Your working hours will double, and so will your production. You can now meet project deadlines, and have access to the right resources at the right time.

2. Save time on headhunting, hiring and candidate onboarding

Finding great talent isn’t easy, especially when it comes to technology. It requires dedicated time and effort that comes with its own costs. Outsourcing your requirements to an IT outsourcing partner can solve these issues for you.

Choose a vendor that can provide the right talent pool required to get your project off the ground, and up and running quickly – an IT partner who can take your project to completion on time. The right global development center will have all the necessary infrastructure required to get you started from day one, and also provide a pool of skillsets that you can choose from to address your unique needs.

What’s more, an IT partner vendor can provide you with the resources you need according to the desired project timelines and market-critical dates. IT outsourcing gives you the flexibility of scaling up or down as required during the various stages of your project to meet deadlines and dates that are important for your business. This can make the difference between success or failure for your project.

3. Cut the learning curve

If your core business isn’t a software product, the concept of software development and the Software Development Life Cycle (SDLC) could be new to you. Spinning up an in-house team and running it effectively demands its own learning curve to identify and adhere to effective technology practices and processes.

It’s advisable to seek help from a vendor company that’s been doing this for many years. They can assist you right from the design/specification stages to actual app development. The right vendor company will also ensure that quality assurance activities are completed according to standard project methodologies and best practices.

4. Third-party validation detects problems early on

You might also want to consider the option of outsourcing only the software testing activities to a QaaS (Quality-as-a Service) or Testing Services provider. A third-party QA team will look at your product in its early stages to find issues or loopholes that your team may have missed during design and development.

An external QA team comes to the project with a clean mindset without any familiarity bias with the product or design stage artifacts. Their feedback in terms of usability, user experience, or even straightforward, functional testing can prove to be eye-opening and the key to shaping your product for success in the future.

It can also help identify and fix issues early on in product development. This mitigates risks at later stages in the product lifecycle when it’s time for the release, and prevent last-minute, compounding and cascading delays when going to market.

5. Attention to non-technology activities

Having a reliable technology team can not only help you focus on your core business but other product/software launch prep activities such as:

  • Marketing and campaigns,
  • Target audience outreach,
  • End-user acceptance,
  • Logistics, and
  • Operational support to enable an organizational technology shift, etc.

These are important in determining the success of a new product or software development. They must be considered and achieved in the course of any development process.

Engaging the right technology services vendor will keep you covered on the technology front. You’ll have a talented and professionally-managed team that delivers efficient and quality work in a transparent manner.

Also, you won’t need to worry about the technology infrastructure and setup required for software development activities – The vendor will be self-sufficient regarding these as well.

Outsourcing Can Be Hugely Beneficial

These five advantages alone can save you time and effort, and allow you to focus on other aspects of your business that need attention. In the end, this will ensure your product is market-ready when you need it to be.

Get in touch with BTC to explore the various IT outsourcing services that are right for you.


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